We build the system the founder never had time to build.
AZRE Consulting works with owner-managed companies that have outgrown the way they are run. The commercial instinct that built the business is rarely the constraint. The absence of structure around it usually is.
What we are, and what we are not
We are an advisory firm. We design governance frameworks, operating models, and process architecture, and we oversee the third-party programs that implement them. We do not build or resell enterprise systems, we hold no vendor partnerships, and we take no implementation revenue. That independence is what makes our recommendation on a system worth acting on.
Mission
Deliver innovative and practical consultancy services and solutions, leading projects from strategy to delivery through a customer-centric approach that will empower clients to overcome challenges, stand out, and achieve long-term success.
Vision
Become your trusted partner, dedicated to excellence and tangible results.
Values
Integrity
We are real, ethical, and fair.
Accountability
We make and deliver our promises.
Boldness
We are open, honest, and transparent.
Ownership
From strategy to delivery, we create and deliver value.
Servant Leadership
We seek diverse perspectives and respect others.
Collaboration
We draw on collective insight, and commit to continuous learning and improvement.
Simplicity
Simplify, adapt, fail forward, and lead to make a difference.
What's with the name?
The name AZRE — أَزْري in Arabic — means “back,” as in “I have your back.” That is what the name commits us to. We stand behind the businesses we work with, and we are prepared to vouch for them.
Leadership
Dr. Ayman Dayekh
Founder & Managing Director
Dr. Dayekh is a digital transformation consultant and researcher specializing in the application of generative AI in business and organizational contexts. He is the Managing Director of AZRE Consulting LLC, a consultancy focused on AI integration, and operational excellence. He holds a Doctorate from Université Côte d'Azur, France, in managing digital transformation and artificial intelligence projects.
Where we work
AZRE Consulting operates from Dover, Delaware; Beirut; Riyadh; and Muscat. Engagements run on site, because you cannot map what a business actually does from a video call.
Both languages, to the same standard
Every deliverable is produced in English and Arabic at equal quality. Process documentation that the floor cannot read is documentation that will not be followed.
Start with a conversation, not a proposal.
Tell us what is happening in the business. If we are the wrong firm for it, we will say so and point you somewhere better. If we are the right firm, you will leave the conversation with a clearer read on the problem than you came in with.
Start a conversation